Showcase · Event intelligence

Know how your event really went.

For event organisers and venue operators: footfall and dwell by entrance, hall and zone, ready to share with the sponsors and exhibitors who paid to be there.

  • Set up for the event, taken away after it
  • No building works
  • All processing happens on the device

What this is

Pulses: AI that understands your physical world.

Edge-AI Vision Devices that see, understand and act, with all processing on the device.

  1. SeeVision Towers at every gate
  2. UnderstandFootfall and dwell by zone
  3. ActSponsors get the numbers

Designed and made in the UAE

Isometric illustration: a Pulses Vision Tower standing on its base
An aisle of lit exhibition stands with no visitors at them

The question after every event

How many came, and where did they go?

An exhibition, a festival or a games week is judged on how many people came. That number shapes next year's budget, the price of a stand and whether a sponsor comes back.

  • Most events still close on an estimate.

    A ticket-scan total, a head-count clicked at the gate, a figure announced before anyone has checked it.

  • Exhibitors ask what their stand bought them.

    Organisers want to know which hall drew a crowd and which stayed quiet.

  • And events are short.

    A system that takes months to set up is no use for an event that lasts a week.

How it works

Three moves, from the gate to the sponsor report.

Set up for the length of the event and taken away when it closes. Nothing to build into the venue.

  1. 01 · See

    Vision Towers at every gate

    Portable Pulses Vision Towers stand at the entrances and key zones for the length of the event: set up in days, no building works, taken away when the event closes.

  2. 02 · Understand

    Footfall and dwell by zone

    Each device turns what happens in front of it into counts, processed on the device itself: arrivals by entrance and by hour, footfall and dwell for each hall, zone and stand.

  3. 03 · Act

    Sponsors get the numbers

    Organisers see the event as it happens and close it with a report per zone and per day: the evidence exhibitors and sponsors ask for, and a basis for planning the next edition.

The product

What the organiser sees.

Three Pulses OS screens: the event as it happens, hall by hall, and the report a sponsor receives.

Pulses OS Event Live screen: arrivals by entrance and by hour for an invented expo, with the busiest gate highlighted

Event Live

Arrivals by entrance and by hour, as the day happens.

  • Arrivals so far, and the busiest entrance
  • Hour by hour, gate by gate
  • Each entrance's Vision Tower and its status
Pulses OS Zones screen: footfall and dwell for each hall on the floor plan, with the quiet hall marked

Zones

Footfall and dwell for each hall, on the floor plan.

  • Halls, stages and food court on one plan
  • The busiest hall and the quiet one
  • Average dwell, zone by zone
Pulses OS Sponsor Report screen: footfall and dwell per zone and per day for one hall, ready to share with its sponsor

Sponsor Report

The numbers a sponsor asks for, ready to share.

  • Footfall and dwell per zone, per day
  • Day against day, hour by hour
  • Shared as a read-only link or a PDF

The film

The event, in one minute.

From the doors opening to the report a sponsor can act on.

Proof

55,000

visitors to the Abu Dhabi Government Pavilion at GITEX

Abu Dhabi Media Office

Next step

See it at your next event.

Book a walkthrough and we will show you how footfall and dwell reach your team and your sponsors, at an event like yours.

Or go to pulses.ai/demo

This page: pulses.ai/showcases/event-intelligence

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Deployed at

  • ADNEC
  • GITEX
  • DCT Abu Dhabi
  • Open Masters Games

Built on

  • Microsoft
  • NVIDIA
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